The Purrsense: Creating an Elegant Online Store and Increasing Conversion

View site: https://thepurrsense.com/

The Purrsense is a brand specializing in the production of women's underwear and accessories, including bodysuits, dresses, gloves and other products.

Description of the case:

Our task was to create a functional and attractive online store on the Shopify platform for The Purrsense, as well as further promote the site and increase sales conversion.

What was done:

  • Development of an online store:
    • A modern and elegant design has been created that reflects the style and values of the brand.
    • Designed convenient navigation to facilitate the search and selection of goods by customers.
    • Integrated functionality for secure and fast online payments.
  • Promotion and optimization:
    • Developed and implemented an SEO strategy to increase the visibility of the site in search engines.
    • Launched advertising campaigns on social networks and other platforms to attract the target audience.
    • The analysis of user behavior on the site was carried out and measures were implemented to increase conversion, such as optimization of product pages, improvement of the checkout process and other UX improvements.

Results:

  • Increase organic traffic to the site thanks to an effective SEO strategy.
  • Increase in the number of orders and increase in the average check due to successful advertising campaigns.
  • Increased site conversion, which led to increased brand profits.

Key Feature:

The integration of modern technologies and marketing strategies has allowed The Purrsense not only to create an attractive online store, but also to ensure its effective functioning and development in the competitive market of women's underwear and accessories.

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Україна, м. Київ, вул. Богдана Хмельницького 30
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Пн – ПТ: 9:00 – 18:00
Нд, Сб (Вихідний)
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