View site: https://lemap.co/

Lemap is a brand specializing in making wooden maps of US national parks that allow travelers to mark visited places with special markers in the form of trees.

Description of the case:

Our task was to create a functional and attractive online store on the Shopify platform for Lemap, as well as further SEO promotion and increase sales conversion.

What was done:

• Development of an online store:
  • A modern and aesthetic design has been created, reflecting the uniqueness and quality of Lemap products.
  • Designed convenient navigation to facilitate the search and selection of goods by customers.
  • Integrated functionality for secure and fast online payments.
• SEO-promotion:
  • The site was audited and the content was optimized to improve visibility in search engines.
  • Developed a content marketing strategy to attract the target audience.
  • Configured analytics to track the effectiveness of SEO actions.
• Increase conversion:
  • Analysis of user behavior on the site and identification of outflow points.
  • Optimization of product pages and the ordering process to improve usability.
  • Implement remarketing strategies and personalized offers to incentivize repeat purchases.

Results:

• Significant increase in organic traffic due to effective SEO promotion.
• An increase in the conversion rate, which led to an increase in sales.
• Improving interaction with customers and increasing their level of satisfaction.

Key Feature:

Lemap's online store combines aesthetic design and functionality, giving customers the ability to easily select and order unique wooden maps that reflect their adventures and journeys.

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